Deep founded ExpiryEdge in 2022 after watching too many small and mid-market businesses lose money to missed renewal deadlines. The product began as a simple reminder system; it grew into a deadline-tracking + SOP-workflow platform as customers asked for both halves of operational reliability — what expires AND what must get done. Deep leads product, engineering and customer research at ExpiryEdge.
Expertise
Deadline tracking & expiration reminders
SOP workflow automation
SaaS product development
Operations tooling for SMBs